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The Ratings Thread (Part 68) |
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#12751 |
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Join Date: Aug 2013
Posts: 2,113
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Quote:
How do you know until you try? 8pm is the hour of the evening with most eyeballs in theory but in reality it's not during the live shows section of X Factor. BGT can get viewers and demos at 8pm. Should X Factor be in the heart of primetime getting 6m or should it be on earlier and another programme tried at 8pm that could get more viewers?
It might not be a crazy idea moving XF to 7pm only whilst IAC is on, although the latter starting pre-watershed might result in a bit of its magic being lost. But never 6pm- that's time for news and very light entertainment. |
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#12752 |
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Join Date: Feb 2015
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But there's an issue with the amount of adverts ITV can show in prime-time so at the weekend 6pm programmes fill their breaks with trailers so that ITV can have the maximum amount of adverts in X Factor.
Because, even though X Factor rates low compared to Strictly and I'm A Celebrity and its own past, it still rates high for a LE show and it has a very high and very valuable 16-34 audience. |
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#12753 |
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Join Date: Jul 2007
Posts: 17,531
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Just checked - I haven't got anyhting for the BBC channels either.
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#12754 |
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Join Date: Apr 2012
Posts: 3,067
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I think it would be worth trialling x factor on a Sunday live show Monday results basis, they had an opportunity to last year with the rugby world cup and really should of given it a go
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#12755 |
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Forum Member
Join Date: Dec 2005
Posts: 23,342
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Quote:
But there's an issue with the amount of adverts ITV can show in prime-time so at the weekend 6pm programmes fill their breaks with trailers so that ITV can have the maximum amount of adverts in X Factor.
Because, even though X Factor rates low compared to Strictly and I'm A Celebrity and its own past, it still rates high for a LE show and it has a very high and very valuable 16-34 audience. But then again it won't change because it would be such a shitstorm for viewers with Strictly and X Factor clashing so much. Contrary to popular believe many people still like to watch both. |
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#12756 |
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Join Date: Sep 2006
Posts: 23,347
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Could The X Factor try a Stars in their Eyes style format next year? The judges get their categories at the beginning of the series. They can have auditions on the Saturday, then whoever gets through the auditions, appears on the live Sunday show the next night and viewers can vote for the act they want to put through to the grand final which would be shown in December.
They would keep the most popular part of the format (the auditions) running throughout the series, and it would make the show easier to dip in and out of, if viewers have now got fed up following the same contestants week to week in the live shows. |
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#12757 |
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Join Date: Dec 2005
Posts: 23,342
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ITV is not a quality brand and I'm not sure they've worked out what they want to be. I'm watching the very first episode of Rainbow (no George, Geoffrey or Rod, Jane and Freddy) and it started off with the Thames ident. It reminded me how Thames used to mean quality whereas now ITV feels more like LWT.
. LWT meant entertainment like Stanley Baxter's Moving Picture Show (multiple BAFTA winner), Russ Abbott's Madhouse, An Audience With, Blind Date etc. It also meant quality with things like Weekend World, Bouquet Of Barbed Wire, Upstairs, Downstairs (multiple BAFTA & Emmy winner), Within These Walls, London's Burning. |
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#12758 |
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Join Date: Jun 2007
Posts: 117,016
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Quote:
When X Factor started gaining viewers it was moved later in the evening as more viewers were around later in the evening from 7.30pm. But look back at 2006. It was 5.45/6.00/6.15. I wouldn't put it that early but 6.30 then over by around 8.00 is better than finishing at 9.00 and you can't start much there. ITV will have a job launching anything in Autumn when X Factor finishes so late.
But then again it won't change because it would be such a shitstorm for viewers with Strictly and X Factor clashing so much. Contrary to popular believe many people still like to watch both. |
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#12759 |
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Join Date: Dec 2005
Posts: 23,342
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I always thought he was the best host, but HIGNFY hasn't made me cry with laughter since about 1993. The standard dropped around 1995, and, broadly speaking, it's been around that level of quality ever since.
Obviously, there's the occasional clunker when there's a guest host who's like a rabbit in the headlights. |
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#12760 |
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Forum Member
Join Date: Dec 2005
Posts: 23,342
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I think ITV saw the boost Strictly gave Sunday night when the BBC switched the results to a Sunday so decided to move the results there in 2008, meaning the performance show could move later and lessen the clash in the process. Of course, 2008 was the year the BBC bizarrely made Strictly an all in one show on the Saturday night and scrapped the Sunday show.
All the talk of moving things around and trying new things to take viewers away from established hits, the truth is that established hits are beaten when THEY make mistakes. If you're happy with something you're less likely to try the competition. This is why IAC/BGT/SCD still rate so well. As X Factor loses its dominance it's easier to try things against it. Planet Earth 2 would have been much lower opposite IAC as previous natural history programmes have been. |
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#12761 |
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Join Date: Dec 2005
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Incidentally I see in Broadcast this week that Polly Hill is suggesting ITV are looking for story-of-the-week dramas which can run for several weeks of the year every year, in the style of CSI which would be good, I think.
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#12762 |
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Forum Member
Join Date: Jun 2007
Posts: 117,016
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The biggest mistake the BBC made with Strictly was taking the results show off Sunday in 2009 and having a combined performance/results show on Saturday. It also left the way clear for X Factor to have their results show on Sunday and that's when it really skyrocketed.
All the talk of moving things around and trying new things to take viewers away from established hits, the truth is that established hits are beaten when THEY make mistakes. If you're happy with something you're less likely to try the competition. This is why IAC/BGT/SCD still rate so well. As X Factor loses its dominance it's easier to try things against it. Planet Earth 2 would have been much lower opposite IAC as previous natural history programmes have been. The issue is can anyone name a big hit which ITV have successful launched in the past few years? I think Britain's Got Talent was the last one in 2007. I guess you can argue a lot of the BBC's big hitters have been nutured but they can afford to do that to an extent whereas ITV need more direct rewards. Moving The X Factor to give a later show a potential chance sounds all well and good on paper but... what can they launch there that would match The X Factor's demographics and audience pull, even in it's much weakened state? Maybe an Ant and Dec vehicle but they're not going to want to lose I'm A Celebrity from the autumn considering the state of the rest of their current fare. Plus I can just imagine the BBC getting feisty with the slot should the option be given to them and putting another potential big hitter after Strictly - I think Death in Paradise can get away with being pre-watershed if Midsomer Murders can, for example - and taking the night. ITV is in a hole on autumn Saturday nights - they didn't take advantage of the big lead ins the likes of Britain's Got Talent and The X Factor have delivered in the past and are now reaping the (lack of) rewards. Now I do have to wonder whether it's too little too late with a dying X Factor the best thing they have in their arsenal. |
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#12763 |
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Join Date: Dec 2007
Location: West Midlands
Posts: 29,512
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And they're off the air in June, July, August, September and October. They're hardly in the workhouse.
I imagine they have a fair bit of pre show input for both I'm a Celebrity and Takeaway - certainly the latter will require them to film features months in advance probably in the window between BGT and I'm a Celebrity. |
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#12764 |
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Join Date: Apr 2010
Posts: 663
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World Athletics Championships
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That's not a big schedule disrupter though, is it?
Some noteworthy events that I think will definitely end up on BBC1 Fri 4th Aug - 2120, Men's 10,000m Final Sat 5th Aug - 2145, Men's 100m Final Thu 10th Aug - 2150, Men's 200m Final Sat 12th Aug - 2020, Men's 5000m Final Sat 12th Aug - 2130,2150, Women's and Men's 4x100m Relay Finals Sun 13th Aug - 2050, 2115, Women's and Men's 4x400m Relay Finals http://www.london2017athletics.com/i...hips/timetable |
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#12765 |
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Forum Member
Join Date: Sep 2005
Posts: 11,064
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Sure, let's move it 2 hours earlier and make a 6m show a 4m show.
Also, let's then optimise the hour of the evening with most eyes on TVs by launching a completely new, unknown programme which won't match XF in numbers, share, demos, brand recognition or profits! Moving The X Factor earlier in the evening so they can try something new off the back of it is a good idea, but there is just one problem.. Strictly Come Dancing Like saying it'd be good if EastEnders moved to 7:30 every weeknight! |
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#12766 |
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Forum Member
Join Date: Aug 2009
Posts: 7,511
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I do think XF should air earlier. Perhaps 7pm ... I think there's an appetite for it earlier even if a bigger SCD clash occurs - plus the +1 audience would be good. I think it would possibly boost ratings.
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#12767 |
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Join Date: Apr 2013
Location: East Sussex
Posts: 11,426
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2009 was it? Know it was one of those years! Not sure what they were playing at there at all.
The issue is can anyone name a big hit which ITV have successful launched in the past few years? I think Britain's Got Talent was the last one in 2007. I guess you can argue a lot of the BBC's big hitters have been nutured but they can afford to do that to an extent whereas ITV need more direct rewards. Moving The X Factor to give a later show a potential chance sounds all well and good on paper but... what can they launch there that would match The X Factor's demographics and audience pull, even in it's much weakened state? Maybe an Ant and Dec vehicle but they're not going to want to lose I'm A Celebrity from the autumn considering the state of the rest of their current fare. Plus I can just imagine the BBC getting feisty with the slot should the option be given to them and putting another potential big hitter after Strictly - I think Death in Paradise can get away with being pre-watershed if Midsomer Murders can, for example - and taking the night. ITV is in a hole on autumn Saturday nights - they didn't take advantage of the big lead ins the likes of Britain's Got Talent and The X Factor have delivered in the past and are now reaping the (lack of) rewards. Now I do have to wonder whether it's too little too late with a dying X Factor the best thing they have in their arsenal. Very true. Instead they chose to give both BGT and TXF poor lead in's and lead out's for years with pretty feeble shows (Bang On The Money, Play to the Whistle, Go For It) with only one hit found in years. That being Ninja Warrior UK. Now I think it would be worth testing out Big Little Shots after BGT next year, instead of in the Wednesday 8pm slot. Give it a big lead in. It'll be something a bit different with Dawn French as a new host for ITV on Saturday nights. 6.30pm Ninja Warrior UK 7.30pm Britain's Got Talent 8.50pm Big Little Shots I think, if BLS is any good, that would be a pretty robust schedule. Its about commissioning those shows with potential, and using the big shows to give them support. |
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#12768 |
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Forum Member
Join Date: Dec 2005
Posts: 23,342
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Quote:
Agreed.
Moving The X Factor earlier in the evening so they can try something new off the back of it is a good idea, but there is just one problem.. Strictly Come Dancing Like saying it'd be good if EastEnders moved to 7:30 every weeknight! Quote:
I do think XF should air earlier. Perhaps 7pm ... I think there's an appetite for it earlier even if a bigger SCD clash occurs - plus the +1 audience would be good. I think it would possibly boost ratings.
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#12769 |
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Forum Member
Join Date: Apr 2013
Location: East Sussex
Posts: 11,426
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Quote:
Agreed.
Moving The X Factor earlier in the evening so they can try something new off the back of it is a good idea, but there is just one problem.. Strictly Come Dancing Like saying it'd be good if EastEnders moved to 7:30 every weeknight! TXF will not outlive its next contract. |
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#12770 |
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Forum Member
Join Date: Jun 2007
Posts: 117,016
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Quote:
So you think TXF should dominate Saturday's in a plum slot, and within each year declining, until eventually its axed. Then the following year, the schedule TXF was once in is occupied by those shows that could barely scape 3m around TXF the year before.
TXF will not outlive its next contract. |
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#12771 |
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Forum Member
Join Date: Aug 2009
Posts: 7,511
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Re: ITV's chat show - pilots in December off-screen is that correct? Do we know if it's meant to be 30 or 60 mins in length?
If called 'The Late Show' they could rebrand the news to 'The Late News' (either at 22:30 or 23:00). Surely ITV will be hoping for the format to work and it to run near enough year round? |
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#12772 |
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Forum Member
Join Date: May 2012
Posts: 7,316
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Quote:
Agreed.
Moving The X Factor earlier in the evening so they can try something new off the back of it is a good idea, but there is just one problem.. Strictly Come Dancing Like saying it'd be good if EastEnders moved to 7:30 every weeknight! Quote:
So you think TXF should dominate Saturday's in a plum slot, and within each year declining, until eventually its axed. Then the following year, the schedule TXF was once in is occupied by those shows that could barely scape 3m around TXF the year before.
TXF will not outlive its next contract. Quote:
The problem is it's declining in line with everything else; it's not as though shows are coming up to meet it or overtake it on a Saturday or Sunday night, on commercial channels at least. It's like the soaps - they might be showing signs of age but nothing else is airing for 52 weeks a year, pulling in 5m+ in the process across the run.
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#12773 |
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Forum Member
Join Date: Dec 2005
Posts: 23,342
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Re: ITV's chat show - pilots in December off-screen is that correct? Do we know if it's meant to be 30 or 60 mins in length?
If called 'The Late Show' they could rebrand the news to 'The Late News' (either at 22:30 or 23:00). Surely ITV will be hoping for the format to work and it to run near enough year round? |
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#12774 |
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Forum Member
Join Date: Jun 2007
Posts: 117,016
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Whilst a good point, it's about risk taking, last weekend many here were saying Planet Earth was a risky move, it got 9 million viewers, the Michael McIntyre move is a great bold move, something NEW for winter nights. SCD is dominating Saturdays but ITV need to do something, and where BBC1 is clever is renewing a stale schedule. ITV are stuck in a rut. The new nightly ITV chat show shows they can be bold, don't try to copy BBC1 do something completely different. Tom Bradby will not win against BBC News at ten so do something different, a chat show is a good idea.
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XF is declining faster than other shows, SCD is holding onto its audience.
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#12775 |
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Join Date: Aug 2009
Posts: 7,511
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Half hour I believe and it looks to be running for most of the year.
17:30 Regional News 18:00 The Chase 19:00 ITV News at 7 19:30 Emmerdale 20:00 .. 20:30 Coronation Street 21:00 .. 22:00 The Late Show 22:35 ITV Late News The Chase could do great at 6pm against the BBC News, better than currently. The News at 7 could be the new primetime flagship bulletin and beat The One Show roundly. Emmerdale is doing so well recently, wonder how much better it'd do at 7.30pm. Stripping Corrie at 8.30pm all week could help the schedule too, and then the 9pm slot is open to everything. The 8pm slot of half hour would be where EastEnders would be forced to move to, so ITV could air For The Love of Dogs, Tonight and other such stuff here. Emmerdale would be hour-long on Wednesday to make its extra episode up, and Corrie's 6th could be an hour-long on Friday night, with a sitcom at 9.30pm like Birds of a Feather. |
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