Surely you are right that none can win.

But I'm not sure the girls did better than the boys. As Karren said, their television advert made no sense: in what way are jeans like sushi? And that was before the toilet took away any hint of luxury and the song Shake It Off added unintended humour. The girls' packaging divided the crowd. And while they at least finished their interactive advert for the bus shelter, they forgot to mention the product -- always a red line for Lord Sugar.

Natalie just seemed out of her depth. The obvious retort to the hairdressing charge was that since she is a hairdresser, it would have been churlish game-playing to refuse (and we know Lord Sugar does like people to step up in their own areas). Either Natalie cannot think on her feet or she'd already given up (and perhaps that is the real reason she was fired). After her admission on You're Fired that she'd not watched the show, I am mystified as to why she was even there in the first place.

This should have been a great task, especially given each team had three candidates who are in the rag trade as their day job, according to the BBC's Apprentice site.

Jessica: online fashion company and marketing
Frances: children's clothing
Natalie: beauty and clothing

Mukai: fashion and digital marketing
Dillon: art director at fashion magazines
JD: beachwear

LS hinted who he wanted out, he in fact pointed two out that he felt had done nothing but the guy he pointed out wasn't brought back into the boardroom.

As ever though he's kept the (useless) big characters for TV purposes only. If it wasn't televised the guy with the monobrow and the girls' PM would have gone (i'm useless with names).

Makes me think that all that boardroom hoopla was done mainly to get viewers gripped in the series as all the candidates are now basically at the bottom desperately clawing their way up. They have nothing to lose as they've done as bad as they could do and disappointed Sugar.

Still it was very strange he didn't fire Mukai because the edit has been throwing him under the bus both episodes. Last week he was named along with a couple of others as candidates out of their depth, with the camera focusing on Mukai in the market walking around like a vicar at a rave trying to sell stuff.
Good business plan I guess.

idve gone with this