Originally Posted by mgvsmith:
“Castle on the Hill is reasonable. The other one is poor.
There is clearly an audience that Ed and Adele reach that Little Mix don't at the moment.”
I found them both decent but a bit underwhelming for lead singles. Woke up with Zara's song stuck in my head this morning instead, and have a hard time remembering either track's name. SoY is punchier but a little derivative and uninteresting lyrically, CotH has good lyrics but feels a bit too long and lacks impact. (In particular that growling vocal on the chorus does nothing... very disconnected imo.)
They're good enough to be monthlong chart toppers since they're going to be hammered into the dirt by radio but I suspect he might struggle if he debuted with them.
I don't see why Touch or NMSS wouldn't appeal to the same audience as SoY.