Originally Posted by Ben_Copland:
“Every dating website I've been on, I have to lie on my profile. Just having a stable job and a great personality isn't enough. Some of the women on them are VERY materialistic. There's even options as to what someone must be earning before they can actually message them.”
It's like a one-upmanship thing because you are in competition with everyone else and its fierce, for straight men who may well struggle to get any woman to respond to their message and for women who'll be likely competing against each other for the attention of the top 20% of men on the site.
Men tend to lie about their age, height and income. Age because women tend to prefer older men with income, they are more mature, have their life in order, have a career, house, car and ability to raise a family. Height because one of the characteristics women look for in a man is how tall they are - taller men provide security and provide a sense of comfort. As juliancarswell mentioned, it is due to hypergamy.
Both men and women exaggerate about holidays, going out and their social lives - tends to make up a lot of profile pictures - it demonstrates excitement, happiness and confidence.
Weight isn't so much of a factor with either men or women unless someone is unhealthy - either too skinny or too fat. Whilst women can be more self-conscious about their weight, women tend to lie about their age - because men are generally attracted to young, fertile women. As seen in the
ONS statistics for marriage by age, women marry younger than men.
On a different note, it is telling that dating websites, both free and paid, are promoting more social aspects of dating - such as events, nights out and groups. I think they are aware that fatigue has set in to online dating, people are becoming more disillusioned with the model behind online dating and they are adapting accordingly. Social situations where those painting a false picture of themselves behind a profile and its pictures cannot hide.