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BBC One New Look Tonight! |
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#26 |
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Join Date: Mar 2015
Posts: 2,614
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Does anybody actually know what "Oneness" is or how it relates to a TV channel?
The idents are so dull. At least ITV's have the colour picking over the top of the footage, making them a bit interesting. This is just a logo slapped on some stock footage. BBC One desperately needed change, but it didn't need this sort of change. |
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#27 |
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Join Date: Mar 2015
Posts: 2,614
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Quote:
The OTT reaction from people on here is frankly laughable!
You're losing your shit over channel idents! Just have a think about that for a second......... If they aren't important, why would the channels bother? |
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#28 |
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Join Date: Jul 2006
Location: Echo Beach
Posts: 529
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I haven't seen any of them yet.
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#29 |
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Join Date: Nov 2004
Location: Berkshire
Posts: 27,885
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Quote:
Does anybody actually know what "Oneness" is or how it relates to a TV channel?
The idents are so dull. At least ITV's have the colour picking over the top of the footage, making them a bit interesting. This is just a logo slapped on some stock footage. BBC One desperately needed change, but it didn't need this sort of change. BBC One did need a refresh and producing more circles on a high budget was likely not cost effective. |
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#30 |
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Join Date: Oct 2004
Posts: 14,633
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I reckon this is some sort of setup for the next series of W1A. It looks like it came out of Perfect Curve. WINbledon. Quote:
The OTT reaction from people on here is frankly laughable!
You're losing your shit over channel idents! Just have a think about that for a second......... You appear to be losing your shit over people losing their shit about channel idents. Think about that for a second... |
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#31 |
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Join Date: Oct 2004
Posts: 14,633
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Quote:
The trouble is, the BBC are in a position where they would be hung drawn and quartered if more than a fiver was spent on new idents. The channel has simply "refreshed" rather than "rebranded" and as it was all done in-house and probably over a short period of time, although, there are still many to film apparently, the ident package can be deserving of a mention that they cost little, have not completely overhauled BBC One's on-screen look and demonstrate that you are still watching BBC One but the emphasis is always on the programmes and not the bits in between.
Quote:
BBC One did need a refresh and producing more circles on a high budget was likely not cost effective.
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#32 |
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Join Date: Nov 2004
Location: Berkshire
Posts: 27,885
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Quote:
I reckon this is some sort of setup for the next series of W1A. It looks like it came out of Perfect Curve. WINbledon.
As licence fee payers, it's perfectly fine to be outraged at a potential waste of licence fee money... You appear to be losing your shit over people losing their shit about channel idents. Think about that for a second... |
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#33 |
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Join Date: Jul 2002
Posts: 13,143
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Have only seen the exercise one so far but that looks really poor. Are they going to be a bit like the early 2000s ones with random sets of people in them? I quite liked those - they were well choreographed and shot nicely. I quite liked some of the ones we just saw at Christmas too. But Oneness? WTF?
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#34 |
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Join Date: Mar 2015
Posts: 2,614
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It's only a waste of money if big money was spent. The BBC seem to be suggesting that next to little was spent on these, and therefore, I'd say that is a good use of licence payers money.
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#35 |
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Join Date: Nov 2004
Location: Berkshire
Posts: 27,885
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Quote:
But if the money isn't there - don't do it.
The new set just looks like they've painted over the paper and gave it a bit of a refresh. There are way more important things going on in the world to get angry over than BBC1 idents. I don't particularly like them by the way, I don't think they are good at all. But I don't think they are important enough to waste energy on. |
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#36 |
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Join Date: Jan 2014
Location: SE London
Posts: 796
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It's a shame they didn't build on the animated sequences that were used in early 2016, they were a lovely bit of work. It's like channels are scared of using animation these days despite its flexibility...
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#37 |
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Join Date: Sep 2005
Posts: 11,064
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Quote:
It's only a waste of money if big money was spent. The BBC seem to be suggesting that next to little was spent on these, and therefore, I'd say that is a good use of licence payers money.
Like putting Tesco Finest food in plain cardboard packaging. |
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#38 |
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Join Date: Jul 2007
Posts: 10,875
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But if the money isn't there - don't do it.
It just screams cheap and tacky, not what the nation's main public service broadcaster should be aiming for. |
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#39 |
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Join Date: Nov 2004
Location: Berkshire
Posts: 27,885
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Quote:
Not if it makes the channel look like sh*te
Like putting Tesco Finest food in plain cardboard packaging. |
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#40 |
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Join Date: Mar 2015
Posts: 2,614
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Quote:
I'd predict that the idents will have no detrimental effect on BBC1's output or ratings. Therefore why all the 'outrage'?
If you watch BBC One on a daily basis (as I do), you'll see these idents thousands of times over the next 5 or even 10 years. If they seem dull now, how are they going to look in 10 years time? You say it won't change anything, so why did BBC One do it in the first place? "Oneness" just makes the whole thing worse. |
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#41 |
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Join Date: Oct 2005
Location: Retford
Posts: 20,449
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The recent oneness campaign, including these bland idents that could easily be replicated, appears to be the front-facing promotion of the BBC's recent attempts to introduce minorities and diversity into BBC One.
If you want to replicate these idents, just gather a group of diverse people in front of an HD camera, stick some location text, subtitles text and a logo on screen and you're done. Could easily be done for a few hundred quid. |
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#42 |
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Join Date: Apr 2004
Location: Derbyshire / UK
Posts: 3,724
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It's possible to make good idents with little money. BBC Two got a new set for its Saturday night arts strand recently (https://vimeo.com/185941456) which is a hell of a lot better than BBC One's dismal effort.
It just screams cheap and tacky, not what the nation's main public service broadcaster should be aiming for. |
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#43 |
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Join Date: Oct 2004
Posts: 385
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vomit inducing crap.
![]() ![]() Absolutely Shite. Why don't they just use this--->> http://my.jetscreenshot.com/11869/20...vmh7-200kb.jpg |
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#44 |
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Forum Member
Join Date: Oct 2004
Posts: 14,633
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Quote:
It's only a waste of money if big money was spent. The BBC seem to be suggesting that next to little was spent on these, and therefore, I'd say that is a good use of licence payers money.
"buy cheap buy twice" isn't how you should procure many things, from a toaster to the ident package for your flagship TV channel! The BBC2 idents linked above are far better. |
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#45 |
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Forum Member
Join Date: Jul 2006
Location: Echo Beach
Posts: 529
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Oh god just seen the one of the oldies in the ocean. LOL
Really, really bad, even those no mark channels hidden away on Sky that no one watches would have opted for that. If its a sign of things to come then the BBC are going to be a laughing stock. |
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#46 |
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Forum Member
Join Date: Nov 2004
Posts: 4,251
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If they're out of ideas and have no budget, why not just bring back the BBC hot air balloon?
![]() The iconic BBC Globe over beautiful English countryside. What could be better than that? https://www.youtube.com/watch?v=VQsSIFoAYUo |
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#47 |
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Forum Member
Join Date: Jun 2009
Location: Hull, UK
Posts: 7,363
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Quote:
It's a shame they didn't build on the animated sequences that were used in early 2016, they were a lovely bit of work. It's like channels are scared of using animation these days despite its flexibility...
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#48 |
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Forum Member
Join Date: Dec 2008
Posts: 1,386
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Why don't they use idents using iconic scenic locations around the UK (or have they done this previously, memory not what it used to be!).
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#49 |
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Forum Member
Join Date: Jun 2009
Location: Hull, UK
Posts: 7,363
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You mean like the balloon idents?
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#50 |
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Forum Member
Join Date: Dec 2009
Posts: 25,455
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Quote:
You'd be singing from a different hymn sheet if they were getting praise, telling us how good they are. But because they are crap, idents aren't important any more.
If they aren't important, why would the channels bother? BBC2 have the best identification captions of any station and still use quite old versions of them and they fit well with the newer ones. |
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