Originally Posted by ntscuser:
“Are you saying video recorders have only just been invented?”
Mass adoption of PVRs, with the ability to record and schedule with ease, is new.
iPlayer is new.
iPlayer on Sky boxes, Xboxes and smart TVs, is new.
Mass adoption of tablets and smartphones is new.
Everybody TV owner in the country having access to a minimum of 30 channels rather than just 5 new.
In fact, the introduction of, and/or rapid explosion in use of, all of these has coincided with a large part Doctor Who's more dedicated audience shifting from 'on the night' to timeshifted viewing.
It's not just Doctor Who. While Doctor Who did lead in this, heavier timeshifting has happened across the board, while overnight ratings have fallen, as indeed have ratings across the board (greater choice has that effect).
It is true that the greater majority of TV viewing happens overnight still, but nonetheless a TV revolution has been happening that has noticeably changed the TV landscape.