I think the Beeb were right to put a big-rating show on before Merlin to give it a lead in rather than letting it stand on its own at, say, 6.30 just to avoid TXF. I think it would have got less than 6.6m that way. Interesting that it actually built its audience as TXF went on, not the other way as I would have expected. It's going to tank at 6pm next week though.
If the BBC did deliberately run Strictly on past the 7.30pm junction, then I think it backfired. The 5 min breakdowns suggest people had switched over for XF before Bruce and Tess had finished waffling - I expected the Beeb to wrap up SCD smartly about 7.27, quick plug from Brucie for Merlin, and go straight into the new show at 7.28 without any promos to get a head start on TXF. Instead SCD seemed to take an age to get off the air once the dancing finished, damaging its own average and hurting Merlin.
Wonder what tonight will bring - it's a strong BBC1 line-up with Antiques Roadshow, SCD, and T of the Ds against a run of the mill ITV1 line up. Should be a winning night for the Beeb across the board.
Could SCD top 9m tonight in a better slot, after dark?