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There's A Killer Amongst Them - BIG Promotional Campaign - NEW Billboards
I've just spotted on Twitter that London billboards, promoting the 'What Killed Lucy?' storyline, are already in place
They look fantastic. I can't remember the last time Eastenders, or any soap for that matter, went all out with such extensive promotion? It's really quite exciting to see DCT taking an almost more cinematic approach to advertising. These are bound to bring the ratings back up for Monday's episode. In the long run, I hope the storyline manages to re-establish Eastenders as the UK's top rated soap.
This storyline really seems to be something big. I know a lot of viewers were left a bit underwhelmed with Lucy's ending scene last night... but I think there's going to be some immense twists along the way. She didn't die in those woods, no way. I've posted up exactly what I think happened to Lucy, so I won't go into it again - But if I'm right, I think this will probably be one of the best storylines EE have ever produced.
All hail Sir Dominic Treadwell-Collins
They look fantastic. I can't remember the last time Eastenders, or any soap for that matter, went all out with such extensive promotion? It's really quite exciting to see DCT taking an almost more cinematic approach to advertising. These are bound to bring the ratings back up for Monday's episode. In the long run, I hope the storyline manages to re-establish Eastenders as the UK's top rated soap.
This storyline really seems to be something big. I know a lot of viewers were left a bit underwhelmed with Lucy's ending scene last night... but I think there's going to be some immense twists along the way. She didn't die in those woods, no way. I've posted up exactly what I think happened to Lucy, so I won't go into it again - But if I'm right, I think this will probably be one of the best storylines EE have ever produced.
All hail Sir Dominic Treadwell-Collins
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There's going to be so much promo for this . . .
So exciting. Hope this works for the show. They deserve it to.
I'm with you on this. But hopefully, while some viewers are likely to be lost; more should be gained
Whether it does or it doesn't its still big promotion that the show hasn't seen for a while and this is exciting.
Its called creating hype. All the billboards, hashtags and trailers will make people want to know. That could be anything from watching one or two episodes on iPlayer to catching up completely.
EastEnders didn't get its fans by sitting quietly in the corner. ::):kitty:
I agree there, I think the trailer is excellently spooky and well made, but I don't think it should be there to try and get new viewers in.
Glad to see that there are posters up around, I think it is unlikely they would be all over the country, as it's a London based show etc.
Don't/didn't particularly like Lucy but have a lot of respect for everyone involved in this sl, lets hope it's brilliant!
Haha that really tickled me
I hope there is some sort of pay-off in the long run, DTC is really working his butt off to show that EE is dedicated to prosuxing high-quality drama
This post killed me.
And any buzz is good buzz.
What does any of this mean?
Denise's eyes in that second pic, I saw the trailer after last night's ep and I thought it looked very surreal, their eyes look like they've been on something, especially Kat!